Picture ID 1098129964 Advertiser GENERAL MILLS Product WHEATIES CEREAL Tag Line HERE'S SOMETHING NEW Magazine GOOD HOUSEKEEPING Date 06/01/1935 Page BACK COVER Posted on 2004-10-18 Contributor TJS Tags ATHLETE    BASEBALL    BREAKFAST    CEREAL    FAMILY    LOU GEHRIG    SPORTS     Tiny URL http://tinyurl.com/4x4cvdv    [VIEW LARGER IMAGE]    [VIEW RANDOM IMAGE]    [VIEW GALLERY HOME PAGE]    [READ THE FACEBOOK PAGE]