| | Id | Advertiser | Product | Tag Line | Magazine | Year | Date | Page |
| 1 | 1227967783 | SOCONY-VACUUM OIL CO. | MOBILOIL | GET RID OF THINNED OUT WINTER OIL | BETTER HOMES AND GARDENS | 1936 | 05/01 | 65 |
| 2 | 1192325714 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | 5 TONS OF PRECAUTION ... | LIBERTY | 1936 | 08/29 | 31 |
| 3 | 1192325906 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | IT'S TOPS FOR NEW CARS! | LIBERTY | 1936 | 11/28 | 39 |
| 4 | 1156979654 | SOCONY-VACUUM OIL CO. | MOBILOIL | WORLD'S LARGEST-SELLING SUMMER OIL | LIFE | 1937 | 08/09 | 998 |
| 5 | 1061333156 | SHELL OIL COMPANY | GOLDEN SHELL MOTOR OIL | THE DINGO, BY JINGO, IS FAST AS THE WIND! | LIFE | 1937 | 09/06 | 55 |
| 6 | 1161398754 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | EASY AS A B C TO USE LESS OIL SAFELY | LIFE | 1937 | 09/06 | 96 |
| 7 | 1160059283 | PYROIL CO. | PYROIL MOTOR OIL | RACING WITH PYROIL ... YOUR CAR CAN HAVE THE SAME PROTECTION | LIFE | 1937 | 09/20 | 115 |
| 8 | 1160057694 | SOCONY-VACUUM OIL CO. | MOBILGAS | GASOLINE WORTH GETTING EXCITED ABOUT | LIFE | 1937 | 09/20 | 997 |
| 9 | 1163611713 | PYROIL CO. | PYROIL MOTOR OIL | ANOTHER INDIANAPOLIS SPEEDWAY RECORD FOR PYROIL | LIFE | 1938 | 07/18 | 66 |
| 10 | 1055651069 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | OIL + HEAT = ENGINE VARNISH | LIFE | 1939 | 02/20 | 000 |
| 11 | 1190260327 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | SOUND YOUR 'Z' | LIFE | 1939 | 07/24 | 64 |
| 12 | 1105127457 | THE GREAT ATLANTIC AND PACIFIC TEA COMPANY | A-PENN HOUSEHOLD PRODUCTS | MY WIFE MAKES BIG SAVINGS WITH A-PENN HOUSEHOLD PRODUCTS! | WOMAN'S DAY | 1940 | 05/01 | 2 |
| 13 | 1227972535 | MACMILLAN PETROLEUM CORP. | MACMILLAN RING-FREE MOTOR OIL | RING-FREE COSTS YOU LESS ... | LIFE | 1940 | 09/16 | 76 |
| 14 | 1133812099 | SOCONY-VACUUM OIL CO. | MOBILOIL | CLEAN, TOUGH & GOOD PROTECTION | LIFE | 1940 | 09/16 | 997 |
| 15 | 1167602083 | SOCONY-VACUUM OIL CO. | MOBILOIL | FRANKLY, WE DO BABY OUR CAR | LIFE | 1941 | 06/23 | 997 |
| 16 | 1214444690 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | SMOKE MEANS TROUBLE | LIFE | 1941 | 08/04 | 000 |
| 17 | 1118952058 | VALVOLINE OIL COMPANY | VALVOLINE MOTOR OIL | A WIFE HAS SOME RIGHTS ... EVEN IF SHE IS ONLY A MACHINE! | TIME | 1942 | 02/16 | 997 |
| 18 | 1161398864 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | BE SURE YOU SOUND YOUR "Z" | TIME | 1942 | 06/15 | 76 |
| 19 | 1296354185 | MACMILLAN PETROLEUM CORP. | MACMILLAN RING-FREE MOTOR OIL | SOME QUIET WORDS OF UNDER-STATEMENT | LIFE | 1942 | 06/22 | 89 |
| 20 | 1119469607 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | SMOKE MEANS TROUBLE ... CARELES TODAY ... CAR-LESS TOMORROW | TIME | 1942 | 08/17 | 29 |
| 21 | 1156897926 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | TARGET FOR TONIGHT ... HITLER'S GLASS JAW! | LIFE | 1943 | 05/24 | 997 |
| 22 | 1156447311 | SOCONY-VACUUM OIL CO. | MOBILOIL | AH-H SPRING! AND ME WITH MY WINTER COAT ON! | LIFE | 1943 | 05/24 | 997 |
| 23 | 1320941389 | QUAKER STATE OIL REFINING CORP. | QUAKER STATE MOTOR OIL | THE MUSTANG THAT FEEDS ON OIL | LIFE | 1943 | 08/09 | 99 |
| 24 | 1244489160 | SOCONY-VACUUM OIL CO. | MOBILOIL | STOP HIM, SOMEBODY! ... HE'S WASTING RATIONS! | LIFE | 1943 | 10/11 | 23 |
| 25 | 1243403516 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | SAVE GAS FOR WAR! URGES RUBE GOLDBERG | LIFE | 1943 | 10/11 | 6 |
| 26 | 1138042713 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | NO GAS TO WASTE! SAYS RUBE GOLDBERG | LIFE | 1943 | 11/08 | 8 |
| 27 | 1136906278 | SOCONY-VACUUM OIL CO. | MOBILGAS | TENSHUN! HERE'S HOW YOU CAN GET UP TO 10% MORE MILES FROM YOUR GAS RATION! | LIFE | 1943 | 11/08 | 997 |
| 28 | 1136923759 | THE TEXAS COMPANY | HAVOLINE MOTOR OIL | I FEEL LIKE A ONE-TON TRUCK! | LIFE | 1943 | 11/08 | 997 |
| 29 | 1149868007 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | YES, SIR! SHE'S GOOD FOR 40,000 MORE MILES! | LIFE | 1944 | 02/28 | 997 |
| 30 | 1214444848 | SOCONY-VACUUM OIL CO. | MOBILOIL | IT'S GETTING COLDER AND YOUR ENGINE'S OLDER | LIFE | 1944 | 11/13 | 46 |
| 31 | 1300305627 | SOCONY-VACUUM OIL CO. | MOBIL UPPERLUBE | IS CARBON CHOKING YOUR HORSEPOWER? | LIFE | 1945 | 03/12 | 52 |
| 32 | 1300299850 | MACMILLAN PETROLEUM CORP. | MACMILLAN RING-FREE MOTOR OIL | NEVER HAD THE PAN OR HEADS REMOVED IN 92.697 MILES | LIFE | 1945 | 03/12 | 64 |
| 33 | 1301947774 | THE TEXAS COMPANY | TEXACO DEALERS | I'M FIGHTING A LITTLE WAR OF MY OWN ... | LIFE | 1945 | 03/12 | 997 |
| 34 | 1143225415 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | MR. WHITNEY IS WAITING FOR A MIRACLE | SATURDAY EVENING POST | 1945 | 05/19 | 105 |
| 35 | 1141159194 | THE CASITE CORPORATION | CASITE SLUDGE SOLVENT | FULL STRENGTH HORSEPOWER FOR YOUR CAR | SATURDAY EVENING POST | 1945 | 05/19 | 72 |
| 36 | 1141872549 | THE TEXAS COMPANY | TEXACO PRODUCTS | OUT OF THE PICTURE! IS YOUR CAR NEXT? | SATURDAY EVENING POST | 1945 | 05/19 | 997 |
| 37 | 1245091560 | QUAKER STATE OIL REFINING CORP. | QUAKER STATE MOTOR OIL | WHAT OF TOMORROW? | LIFE | 1945 | 06/04 | 54 |
| 38 | 1246805630 | MACMILLAN PETROLEUM CORP. | MACMILLAN RING-FREE MOTOR OIL | STILL GOING STRONG | LIFE | 1945 | 06/04 | 65 |
| 39 | 1146084886 | MACMILLAN PETROLEUM CORP. | MACMILLAN RING-FREE MOTOR OIL | NEVER HAD THE HEADS OR PAN OFF IN 229,000 MILES | SATURDAY EVENING POST | 1945 | 10/06 | 116 |
| 40 | 1144861564 | THE TEXAS COMPANY | TEXACO PRODUCTS | OUT OF THE PICTURE ... WILL IT BE YOURS? | SATURDAY EVENING POST | 1945 | 10/06 | 38 |
| 41 | 1144694679 | CONTINENTAL OIL COMPANY | CONOCO N-TH MOTOR OIL | DO DEWDROPS DROP? | SATURDAY EVENING POST | 1945 | 10/06 | 89 |
| 42 | 1146150921 | R. M. HOLLINGSHEAD CORP. | WHIZ MOTOR RYTHM TUNE-UP FORMULA | TUNE UP WITH MOTOR RYTHM | SATURDAY EVENING POST | 1945 | 10/06 | 95 |
| 43 | 1300395558 | QUAKER STATE OIL REFINING CORP. | QUAKER STATE MOTOR OIL | HOW TO START QUICK AS A FLASH | LIFE | 1946 | 11/25 | 86 |
| 44 | 1300718248 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | CHANGE HERE FOR A CLEANER MOTOR ALL WINTER | LIFE | 1946 | 11/25 | 997 |
| 45 | 1055527442 | THE TEXAS COMPANY | AUTOMOBILE PRODUCTS | BUTTON UP FOR WINTER ... WITH A TEXACO FALL CHECK-UP! | LIFE | 1947 | 10/27 | 85 |
| 46 | 1136913616 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | NEW MAGIC BORN OF PROGRESS | LIFE | 1948 | 11/15 | 75 |
| 47 | 1061318062 | SOCONY-VACUUM OIL CO. | MOBILOIL | SUMMER SIGNAL | LIFE | 1950 | 04/17 | 152 |
| 48 | 1218986968 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | FOUND WHEREVER FINE CARS TRAVEL | LIFE | 1950 | 04/17 | 6 |
| 49 | 1126811536 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | CUSTOM-MADE TO GIVE YOU BEST PERFORMANCE ... BEST PROTECTION | LIFE | 1950 | 06/05 | 84 |
| 50 | 1249349999 | SHELL OIL COMPANY | SHELL X-100 MOTOR OIL | YOUR ENGINE MAKES THIS MUCH ACID EVERY DAY | LIFE | 1951 | 04/30 | 102 |
| 51 | 1250974737 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | IT'S A MATTER OF OPINION ... | LIFE | 1951 | 04/30 | 72 |
| 52 | 1090260998 | SOCONY-VACUUM OIL CO. | MOBIL LUBRICANTS | CORRECT LUBRICATION MOBILIZED ... TO MEET INDUSTRY'S BIGGEST CHALLENGE! | NEWSWEEK | 1951 | 06/11 | 66 |
| 53 | 1250592338 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | FOUND WHEREVER FINE CARS TRAVEL | LIFE | 1951 | 07/02 | 41 |
| 54 | 1250593325 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | THE BEST MOTOR OIL YOUR MONEY CAN BUY | LIFE | 1951 | 07/02 | 997 |
| 55 | 1164925422 | TIDE WATER ASSOCIATED OIL CO. | VEEDOL MOTOR OIL | FOUND WHEREVER FINE CARS TRAVEL | LIFE | 1951 | 07/30 | 53 |
| 56 | 1164922321 | SOCONY-VACUUM OIL CO. | MOBILOIL | NEVER MORE IMPORTANT THAN NOW | LIFE | 1951 | 07/30 | 58 |
| 57 | 1249350191 | SHELL OIL COMPANY | SHELL X-100 MOTOR OIL | IT'S ACID ACTION THAT CAUSES 90% OF ENGINE WEAR! | LIFE | 1951 | 10/01 | 997 |
| 58 | 1071170584 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | IT'S A MATTER OF OPINION ... | LIFE | 1952 | 06/16 | 103 |
| 59 | 1073922712 | PENNSYLVANIA GRADE CRUDE OIL ASSOCIATION | PURE PENNSYLVANIA MOTOR OIL | PILE UP THE MILES ... BUT KEEP THE POWER YOU BOUGHT | LIFE | 1952 | 06/16 | 56 |
| 60 | 1073922846 | SOCONY-VACUUM OIL CO. | MOBILOIL | PROVED IN SENSATIONAL NEW RADIO-ACTIVE TRACER TESTS! | LIFE | 1952 | 06/16 | 79 |
| 61 | 1090507585 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | THE "SUCCESS STORY" THAT CAN NEVER BE FINISHED | TIME | 1953 | 06/08 | 20 |
| 62 | 1093285893 | SINCLAIR OIL CORPORATION | SINCLAIR "EXTRA DUTY" MOTOR OIL | WHO STARTED "LUBRICATION"? | TIME | 1953 | 06/08 | 99 |
| 63 | 1062612101 | PENNSYLVANIA GRADE CRUDE OIL ASSOCIATION | PENNSYLVANIA MOTOR OIL | THE MOST FABULOUS DISCOVERY EVER MADE! | TIME | 1953 | 08/17 | 82 |
| 64 | 1063137414 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | THE WORLD'S FINEST MOTOR OIL | TIME | 1953 | 08/31 | 34 |
| 65 | 1174776374 | SHELL OIL COMPANY | SHELL X-100 MOTOR OIL | WHEN YOU START DRIVING HOME ACID ACTION STARTS TO ATTACK YOUR ENGINE! | LIFE | 1953 | 10/19 | 84 |
| 66 | 1174869811 | SOCONY-VACUUM OIL CO. | MOBILOIL | SPEED KINGS WIN WITH MOBILOIL | LIFE | 1953 | 11/30 | 120 |
| 67 | 1187353019 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | HAVOLINE DELIVERS PERFORMANCE NO OTHER MOTOR OIL CAN MATCH | SATURDAY EVENING POST | 1955 | 02/05 | 59 |
| 68 | 1187353087 | THE TEXAS COMPANY | TEXACO HAVOLINE MOTOR OIL | PROVED BEST FOR YOUR CAR | SATURDAY EVENING POST | 1955 | 04/09 | 997 |
| 69 | 1192239608 | UNION OIL COMPANY OF CALIFORNIA | PURPLE ROYAL TRITON MOTOR OIL | THE MEASURE OF PROTECTION IN AMERICA'S FINEST CARS | SATURDAY EVENING POST | 1955 | 06/04 | 91 |
| 70 | 1186890496 | SOCONY MOBIL OIL CO. | MOBILOIL | TAKE THE LONG VIEW OF PROTECTING YOUR ENGINE | SATURDAY EVENING POST | 1955 | 07/23 | 16 |
| 71 | 1174870019 | QUAKER STATE OIL REFINING CORP. | QUAKER STATE MOTOR OIL | WANT TO KNOW WHY I STOPPED HERE? | SATURDAY EVENING POST | 1955 | 07/23 | 77 |
| 72 | 1187353174 | EMEROL MFG. CO. | MARVEL MYSTERY OIL | LOOK WHO'S GOT ENGINITIS | SATURDAY EVENING POST | 1955 | 09/03 | 76 |
| 73 | 1190640298 | PENNSYLVANIA GRADE CRUDE OIL ASSOCIATION | PENNSYLVANIA MOTOR OIL | YOUR MOTOR WILL SMILE BACK WITH A GRATEFUL PUR-R-R | LIFE | 1955 | 10/29 | 12 |
| 74 | 1190642129 | PYROIL CO. | PYROIL MOTOR OIL | VALVES STICKING? | SATURDAY EVENING POST | 1955 | 10/29 | 128 |
| 75 | 1218986838 | QUAKER STATE OIL REFINING CORP. | QUAKER STATE MOTOR OIL | READY FOR TOMORROW'S CARS ... BEST FOR YOUR ENGINE TODAY! | SATURDAY EVENING POST | 1955 | 10/29 | 93 |
| 76 | 1194543489 | SHELL OIL CO. | SHELL X-100 MOTOR OIL | GET 5 TO 10 MORE HORSEPOWER FROM YOUR CAR THIS WINTER | SATURDAY EVENING POST | 1955 | 12/10 | 2 |
| 77 | 1202508322 | EMEROL MFG. CO. | MARVEL MYSTERY OIL | CRANKCASE SLUGGISH WITH SLUDGE? | SATURDAY EVENING POST | 1955 | 12/10 | 60 |
| 78 | 1079124981 | THE TEXAS COMPANY | HAVOLINE MOTOR OIL | THINKS FOR ITSELF! | TIME | 1956 | 09/17 | 10 |
| 79 | 1210642047 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | MEET MY DEPUTY IN CHARGE OF "HOSS THIEVES" | LIFE | 1957 | 04/01 | 132 |
| 80 | 1210642137 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | SHOWS YOUR ENGINE HOW TO STEP OUT IN STYLE! | LIFE | 1957 | 06/24 | 154 |
| 81 | 1233088696 | SINCLAIR REFINING CO. | SINCLAIR GASOLINE AND OIL | DO AS THE AIRLINES DO ... | LIFE | 1957 | 07/01 | 3 |
| 82 | 1244578543 | SHELL OIL CO. | SHELL X-100 MOTOR OIL | NEW THERMOSTATIC MOTOR OIL AUTOMATICALLY ADJUSTS | LIFE | 1957 | 07/01 | 37 |
| 83 | 1233589327 | SOCONY-VACUUM OIL CO. | MOBILOIL | 7 STRAIGHT AND INDIANAPOLIS FOR MOBILOIL! | LIFE | 1957 | 07/01 | 42 |
| 84 | 1293803873 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | THE CLEAN-WORKING OIL | LOOK | 1957 | 10/29 | 135 |
| 85 | 1240836638 | THE PENNZOIL CO. | PENNZOIL MOTOR OIL | THIS IS ALL I NEED TO KNOW ABOUT ENGINES! | LIFE | 1958 | 09/15 | 80 |
| 86 | 1056030689 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | CLEARLY THE WORLD`S FINEST MOTOR OIL | LOOK | 1958 | 09/16 | 997 |
| 87 | 1055654360 | SHELL OIL COMPANY | SHELL X-100 MOTOR OIL | IT'S 3 MOTOR OILS IN 1 | LOOK | 1958 | 09/16 | 997 |
| 88 | 1149110322 | PENNSYLVANIA GRADE CRUDE OIL ASSOCIATION | PENNSYLVANIA MOTOR OIL | WORLD'S FIRST ... WORLD'S FINEST | SATURDAY EVENING POST | 1959 | 05/02 | 104 |
| 89 | 1238705818 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | GULF CARES | LIFE | 1959 | 08/10 | 997 |
| 90 | 1147730075 | WOLF'S HEAD OIL REFINING CO. | WOLF'S HEAD MOTOR OIL | OUTSTANDINGLY DIFFERENT | SATURDAY EVENING POST | 1959 | 08/15 | 95 |
| 91 | 1147814832 | SHELL OIL CO. | SHELL X-100 PREMIUM MOTOR OIL | THE MOST IMPORTANT 30 SECONDS IN THE LIFE OF YOUR CAR | SATURDAY EVENING POST | 1959 | 08/15 | 997 |
| 92 | 1238705903 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | GULF CARES | LIFE | 1959 | 10/05 | 997 |
| 93 | 1294333351 | RPM MOTOR OILS | RPM MOTOR OILS | DON'T START YOUR CAR UNLESS ... | SATURDAY EVENING POST | 1960 | 06/11 | 112 |
| 94 | 1281638688 | GULF OIL CORPORATION | GULFPRIDE MOTOR OIL | NEW! COLD-PROOF HEAT-PROOF OIL | SATURDAY EVENING POST | 1960 | 06/11 | 94 |